In just five short weeks, Draw Something has reached over 30 million downloads and holds the number one spot in the App Store. For those unfamiliar with the game, you choose one of three words to draw for your partner. If they guess your drawing correctly, you are awarded some coins (for in-game prizes).
Then, they draw something and you have to guess it. This goes back and forth until one fails to correctly guess a drawing. There are no points. There is no winning. Users must work to work together since there isn’t a point in sabotaging one another. The game keeps track of how many turns you go without failing to correctly guess a drawing. Again, you aren’t rewarded for doing well. If the counter starts over, you don’t lose anything. (via app advice)